Beacon Mart Opens Its First Melaka Outlet in Taman Malim Jaya
Beacon Mart opened its 44th Malaysian outlet on 10 July 2026 at No. 14, Jalan Rahmat 4, Taman Malim Jaya, 75250 Melaka. The store is the healthy frozen food chain's first in the state, bringing its hormone-free Seaweed Chicken, chemical-free Sabah seafood, and ready-to-cook lines to a residential area roughly 15 minutes north of Melaka's city centre. Opening hours run Monday to Saturday, 8:00 AM to 6:00 PM.
Beacon Mart is not a conventional grocer. The chain started inside Beacon Hospital, a cancer specialist centre, after founder Mary Chen went looking for clean, safe chicken for patients who had been advised to avoid regular poultry due to growth hormones and chemical residues. The brand now runs a farm-to-plate model: its own chicken farms, in-house food processing and central kitchen, cold trucks and delivery team, and its own stores and online platform. The company targets 100 stores by 2030 and is at 45 outlets nationwide.
What the Melaka store sells
The Taman Malim Jaya outlet carries the chain's standard range. The anchor product is Beacon Seaweed Chicken, raised on seaweed, moringa, enzymes, and clean water, with no antibiotics, no growth hormones, and no heavy metals. Beyond chicken, the store stocks chemical-free frozen seafood sourced directly from fishermen in Sabah, flash-frozen at peak freshness and vacuum-packed at the source. Ready-to-cook marinated lines, pure chicken sausages, chicken essence, organic vegetables, and traditional wellness foods like bird's nest round out the shelves.
For Melaka households already buying from the brand through agents, the new outlet cuts out the middle step. The store's contact number is 012-2700128 (Xin Yi). Online ordering is available through the Beacon Mart website, with free delivery for orders above RM120 within Klang Valley and RM250 for outstation.
Opening promotions and what to know
The grand opening on 10 July came with free opening gifts for early visitors and exclusive opening promotions, while stocks lasted. Beacon Mart's standard offering is built around reasonable pricing through the farm-to-plate model, with 2% of sales directed to a Beacon CSR Welfare Fund for underprivileged patients, a legacy of the brand's healthcare roots.
The chain's rapid expansion is supported by a zero-capital franchise programme, which lets store partners manage outlets without large upfront investments. Store partners are selected with strict criteria to keep brand quality consistent. For Melaka, the new Taman Malim Jaya store joins a national network that spans the Klang Valley, Negeri Sembilan, Perak, Penang, Johor, and Kelantan.
Practical Details
- Opened: 10 July 2026
- Venue: No. 14, Jalan Rahmat 4, Taman Malim Jaya, 75250 Melaka
- Hours: Monday to Saturday, 8:00 AM to 6:00 PM
- Contact: 012-2700128 (Xin Yi)
- Milestone: 44th Beacon Mart outlet nationwide, first in Melaka
- Range: Hormone-free Seaweed Chicken, chemical-free Sabah seafood, ready-to-cook lines, organic vegetables, wellness foods
- Online: Free delivery above RM120 (Klang Valley) and RM250 (outstation)
- Website: Beacon Mart store locator